7/31/09

“No one cares about privacy anymore.”

Facts: new technologies are being adopted with such wild abandon that it is hard to believe these are just passing fads-as once television was considered. And acceptance is crossing all generational lines so it’s not just the tweens, teens and those generations ending with letters. And the type of personal information willingly being exchanged through these channels may indeed indicate that the issue of privacy is not as important as it once was. Let’s look at this stuff.


- Cell phones
- Cell phones with cameras
- Cell phones with cameras
- You Tube
- Sext-ing
- Facebook faithful and all social networks-posting the minutiae of life
- Twitterers
- Chat rooms

Do you use any or all of these? Do you really care about this type of privacy? Or is it a very subjective “caring” I guess it depends upon whether you have anything to be private about. Right now, in the U.S. with emphasis on all the real-time forms of social and business communication, many people don’t care. Some do. I don’t. In fact I’d love it if a bank called me-texted me- e-mailed me-mailed me- saying they have reviewed my monthly mortgage payment, checked my FICO score and can offer a much better rate and save me $500 a month. Just sign here. Or a hotel or airline I do business with…or not…offering me deals based upon my travel history and preferences. Sounds like highly targeted and relevant direct marketing to me. Save me money, make life more convenient or give me some simple pleasure and I’ll volunteer some information.


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